DETROIT — Ford Motor Co. will quickly minimize output of the nation’s bestselling automobile — the F-a hundred and fifty pickup — at its Dearborn Truck Plant just days immediately after President Joe Biden is envisioned to check out a new electric powered automobile center nearby as the semiconductor shortage carries on to effect output.
The Dearborn, Mich., plant will tumble to one particular shift from three the week of May possibly 24 as a final result of the worsening chip shortage. Ford’s other F-a hundred and fifty plant, Kansas Town Assembly, will be completely idled that week.
In addition, Ford will idle its Louisville Assembly Plant, which builds the Escape and Lincoln Corsair crossovers, the week of May possibly 24.
The Detroit No cost Press 1st reported the downtime late previous week.
The automaker expects the subsequent number of months to be the most hard since the chip shortage began. It expects to eliminate $two.five billion and 1.1 million units of output in 2021 amid what CEO Jim Farley has known as the “finest supply shock” he’s professional. Sellers are struggling to preserve their lots stuffed as inventory dwindles.
Any downtime for the F-a hundred and fifty, however, is primarily agonizing. It really is Ford’s flagship products, and reports have demonstrated that the nameplate alone generates extra income than important firms this sort of as McDonald’s, Nike, Coca-Cola, Visa and Netflix.
Biden strategies to check out Ford on Tuesday to tour its new $seven-hundred million Rouge Electric Automobile Center in advance of the firm’s Wednesday reveal of the F-a hundred and fifty Lightning. The new center sits in close proximity to the Dearborn Truck Plant on the site of the sprawling Rouge Complex.
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