FOURTEEN a long time is a long time for any auto to serve in the Australian current market. Hyundai’s outgoing persons-mover, the boxy, industrial van-based mostly iMax, has been a stalwart of the group due to the fact 2007, outlasting a number of rivals such as the Subaru Exiga, Fiat Freemont, Dodge Journey and Kia Rondo.
In numerous means, surviving 14 a long time in a current market with overwhelming preference for SUVs will take some doing. SUVs outsell persons-movers domestically by a ratio of 5-to-just one, in Australia the iMax’s peak current market share of 22 for each cent (in 2014) declining steadily towards the powerful-advertising Kia Carnival, a model that now accounts for more than half of all persons-mover sales right here.
But it is the freshly introduced substitution to the iMax that could just turn individuals figures on their head.
This 7 days, Hyundai released its eight-seat Staria persons-mover into the Australian current market, the sub-$60,000 model vying straight towards the Kia Carnival (from $forty three,a hundred ninety), Honda Odyssey ($39,a hundred and forty), Volkswagen Multivan ($58,990), and LDV G10 ($31,490).
Based on the underpinnings of the 7-seat Santa Fe SUV, the Hyundai Staria is physically greater than all current rivals. It gives the choice of petrol and turbo-diesel electricity, the availability of entrance and all-wheel generate, and a few model grades ranging in selling price from $48,five hundred to $sixty six,five hundred (in advance of on-highway fees).
It is a selling price level that destinations the Staria in the thick of it as much as its competition goes – no matter whether which is straight from other persons-movers, or indirectly from comparably-sized SUVs – and its segment-straddling charm helps make the new Hyundai Staria really attractive.
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