The Canadian division of the FCA Group (Fiat Chrysler Vehicles) – we can however call it that for now, despite yesterday’s announcement of the Stellantis identify – experienced some good items to announce these days, namely the simple fact that the Grand Caravan identify would stay in Canada in 2021 despite the discontinuation of the Grand Caravan minivan as we know it.
Puzzled? Truly it’s as basic as… the Stellantis identify! In simple fact, FCA, knowledgeable of the effects of the Grand Caravan nameplate in Canada, made a decision to maintain it to designate the new foundation-model variant of the Chrysler Pacifica coming for the 2021 model 12 months.
This usually means that despite the fact that the Dodge Grand Caravan model is disappearing from the catalogue at the close of this 12 months, the identify will stay – but with Chrysler. The Chrysler Grand Caravan will be reintroduced as a more “economical” alternate to the Chrysler Pacifica, which has been on the market for a few decades now.
For 2021, the lineup will incorporate two versions of the Chrysler Grand Caravan and five Chrysler Pacifica designs. The Pacifica is benefiting from mid-stage changes for the coming 12 months, which includes a new fascia remedy and big interior upgrades.
We ought to stage out that the Chrysler Grand Caravan will not gain from these changes. It will acquire on the glance of the 2020 Pacifica and be introduced as a more simplified variation.
Will it be more cost-effective? Undoubtedly, but we will have to wait around to find out precisely how much, mainly because while the selling prices of the two 2021 Chrysler Grand Caravan trims have been introduced, we’re however waiting for the selling prices of the 2021 Pacifica variants. And the phrase ‘cheaper’ is getting utilized strictly as a relative expression here, mainly because the foundation price of the “new” Chrysler Grand Caravan will be $37,995 CAD. For the SXT configuration, you will have to include $2,000.
But wait around, you hear us expressing. Has not component of the attraction of the Grand Caravan with the purchasing general public often been its more attractive foundation price? Yes, that is correct but FCA retorts that the the vast majority of designs sold in 2019, or 49.three%, were Top quality As well as versions priced at $43,945. The CVP (Canadian Price As well as) foundation model at $32,845 in the meantime accounted for twenty.three% of sales.
There will definitely be incentives to make the price details of the new Grand Caravan more enticing, but there was no point out of these, and anyhow that is an additional story.
However, we can see the logic in FCA’s technique, and keeping on to these kinds of a widely regarded identify retention should not harm. Though, our neighbours to the south arrived at a various conclusion: FCA there has opted for the Voyager identify for the new entry-stage variation of the Pacifica minivan…
Did not we convey to you this was all very basic?
Truly, there’s a process powering the identify-calling insanity: Because 2010, some ninety% of the minivans sold by FCA in Canada have been named Grand Caravan, while in the U.S., the proportion is much decrease, about fifty%.
And that is the story of the minivan-naming match by the Canadian division of what will before long be named Stellantis.
We will return to FCA’s options for the coming 12 months with a second report detailing the product providing in 2021, for the two the Grand Caravan and Pacifica.